WooCommerce Alternative: Sell Online Without Maintaining WordPress
WooCommerce is the e-commerce plugin for WordPress. It is free, open source and widely used around the world. If you already have a WordPress site and someone to look after it, it is a logical choice.But “free” does not mean “no costs”. You need hosting, a theme, often paid extensions, and above all time for updates and security.
This page does the maths, honestly.
What WooCommerce leaves up to you
WooCommerce is software, not a service. You install it on your own site, and everything around it is your job:
- hosting: you have to rent WordPress hosting, strong enough for a store;
- updates: WordPress, WooCommerce, the theme and every extension evolve at their own pace, and one update can break another;
- security: backups, SSL certificate, protection against attacks, all up to you;
- extensions: many useful features (carriers, subscriptions, invoices…) are separate extensions, often billed yearly.
WooCommerce is a workshop delivered as a kit: all the tools are there, but you build the workbench, and you tighten the screws every month.
The real cost of WooCommerce over a year
Take a small craft store, with standard hosting and a few extensions.
| Item | WooCommerce | 123Ventes |
|---|---|---|
| Software | Free | Included in the subscription: €319.90 per year (or €29.90 per month) |
| Hosting | Around €5 to €30 per month depending on the plan, i.e. €60 to €360 per year | Included, in France |
| Theme and extensions | From €0 to several hundred euros per year depending on your needs | No extension to buy: the features are in the subscription |
| Domain name | Around €10 to €20 per year | 123ventes.com address included, or your own domain for €17 per year |
| Updates and security | Your time, or a contractor | Done by us |
| Card fees | 1.5% + €0.25 per sale with WooPayments | 1.5% + €0.25 per sale with Stripe |
| Total over a year (excluding card fees) | From €70 to over €700, not counting your time | €319.90, or €336 with your own domain |
On payment fees, it is a draw: WooPayments runs on Stripe, at the same rate. The difference lies elsewhere, in extensions and in the hours spent maintaining the site.
One evening a month for updates is twelve evenings a year that do not help you sell. And the day an update breaks the checkout page, you have to find someone quickly to fix it.
WooPayments rates for France observed in November 2026, standard European cards. Hosting and extension prices are estimates: they depend on what you choose.
An alternative with no technical work
123Ventes is not software to install: it is a ready-made online store, hosted and maintained for you.
- Nothing to install or update: new features arrive on their own, with no risk of breaking the store.
- Payment: card with Stripe or PayPlug, PayPal, bank transfer, and even cheque.
- Shipping: Mondial Relay, Colissimo, Chronopost, DHL, your own carrier, or in-store pickup.
- The essentials included: hosting, SSL certificate, backups, statistics, emails and newsletters, unlimited products, support.
- Customer reviews and translation: your customers rate your products, and your store speaks other languages, with no extension to add.
You set up your store with no time limit, and you only pay from your first order. And if you have no time, we can build it for you (€400, one-off) and enter your products.
What the admin looks like


WooCommerce and 123Ventes at a glance
| WooCommerce | 123Ventes | |
|---|---|---|
| Originally | A WordPress plugin | An online store solution |
| Installation | Done by you or a contractor | None |
| Updates | Up to you | Included |
| Selling features | Depending on extensions | All included |
| Help | Forums, documentation and contractors | A French team that supports you |
Other alternatives to WooCommerce
123Ventes is not the only solution. Here are the alternatives most often seen in France, with what you need to know before choosing.
| Solution | For whom | What to know |
|---|---|---|
| Shopify | Brands that want to grow fast | Hosted for you, very complete, but many features come through paid apps. See our alternative to Shopify. |
| PrestaShop | Large catalogues, with a technical contractor | French open source software, very complete. It must be hosted and often needs paid modules. See our PrestaShop alternative. |
| Wix | Those who want to design their site themselves | A website builder, with an optional store and paid apps. See our alternative to Wix. |
| Etsy | Makers starting out, to get known | A marketplace, not your own store: Etsy takes a commission on every sale. See our Etsy alternative. |
| 123Ventes | Craftspeople, shopkeepers and freelancers | All-inclusive for €29.90 per month, no commission, no extension to add, with support in French. |
Who is this alternative for?
123Ventes will suit you if:
- you want to sell, not run a WordPress site;
- you have no developer at hand, and no wish to pay one for every update (everything is explained in our craft online store guide);
- you want to know the exact price for the year in advance;
- you like being able to ask someone a question and get an answer.
WooCommerce remains a very good choice if you already have a large WordPress site, a blog that draws visitors, or a developer who wants to customise everything.
A French alternative to WooCommerce
With WooCommerce, help comes from forums, documentation or a contractor. 123Ventes is designed in France, for local craftspeople and shopkeepers:
- Support in French, by email and phone, included in the subscription, with real people.
- Data hosted in France: your customer records and orders stay here.
- French carriers: Mondial Relay, Colissimo, Chronopost, or pickup at the workshop.
- A price in euros, tax included, with no commission on your sales.
To go further: why choose a French e-commerce solution, and how much an online store costs.
Moving from WooCommerce to 123Ventes in 5 steps
Changing solutions is often scary. In practice, the move happens without interruption, at your own pace:
- Export your products from WooCommerce (Products › Export), to a CSV file.
- Create your 123Ventes store and import this file: names, prices, descriptions and references arrive in one go.
- Set up payment and shipping, then place a test order.
- Point your domain name to your new store, or keep WordPress and create a subdomain for the store.
- Tell your customers, and only then stop the extensions or hosting you no longer need.
Since the subscription only starts with your first order, you do not pay twice during the setup.
Frequently asked questions about WooCommerce alternatives
Is WooCommerce really free?
The plugin is. But you have to pay for hosting, often a theme and extensions, and take the time for updates, or pay someone to do them.
Do you need to code to use WooCommerce?
Not to get started. But as soon as an extension causes trouble or an update breaks something, technical skills become useful. With 123Ventes, there is nothing to install or repair.
Can I keep my WordPress site and sell with 123Ventes?
Yes. Keep WordPress for your blog or showcase site, and link to your 123Ventes store, on a subdomain of your domain name.
Can I try before paying?
Yes. You set up your store for free, with no time limit, and you only pay from your first order.
Conclusion
WooCommerce is powerful if you enjoy technical work or already use WordPress. To sell without becoming a site administrator, a ready-made, maintained store gives you your evenings back.
The simplest way is still to try it: the demo is free, and so is setting up your store. The subscription only starts with your first order.
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