What is the best e-commerce platform for craftspeople?
There is no such thing as the “best platform” in absolute terms: there is the one that fits your business, your budget and the time you have. A craftsperson does not have the same needs as a large retailer. Here are the criteria that really matter, and how the main solutions measure up.
The criteria that matter for a craftsperson
- Simplicity: being able to add a product or change a price in a few minutes, without training.
- Total cost: subscription, commissions and add-ons, over a year.
- Support: being able to ask a real person a question, in French.
- Payment and delivery: solutions your customers know, easy to connect.
- Time to get started: opening quickly, without spending weeks on it.
Shopify, Wix, WooCommerce: what you need to know
Shopify is very comprehensive and suited to stores that want to grow fast, but many features rely on paid apps and the ecosystem is largely in English.
Wix is ideal for a highly customised showcase website; the store side requires an e-commerce plan and time spent on layout.
WooCommerce (on WordPress) is free to start with, but you have to manage hosting, plugins, updates and security, or pay someone to do it.
Why 123Ventes is designed for craftspeople
- A store that is already structured: add your products and you are ready.
- A single price: 29 € per month or 319 € per year, with no commission on your sales.
- Payment by card, PayPal, bank transfer or cheque; delivery by Mondial Relay, Colissimo, Chronopost or DHL.
- Support in French, by email and by phone, included in the subscription.
- A collection of sites: prepare a version of your store for Christmas or the sales, and switch it on when the time comes.
How to choose
Ask yourself three questions: how much time can I spend on it each week? What is my annual budget, all options included? Do I need support? If your answers are “not much time”, “a controlled budget” and “yes”, a simple, all-inclusive solution will almost always be the best one for you.
Conclusion
The best platform is the one you will actually use. For a craftsperson, simplicity, a predictable cost and someone available to help matter more than hundreds of advanced features.
Frequently asked questions
Can I try it before paying?
Yes. You create and set up your store for free, with no time limit, and only choose your subscription when you publish it.
How many products can I sell?
As many as you like: the number of products is unlimited.